Dallas, Texas, home to a world renowned design market and a thriving World Trade Center, has always been a nurturing environment for “Mompreneurs,” those savvy moms who recognize and create something unique to fill a void. They often work from home, perhaps even their kitchen table.
Probably the first woman to empower “Mompreneurs” in Dallas memory is Mary Kay Ash. With only $5000, she built a profitable business from scratch that created new opportunities for women to achieve financial success. From that seed money, Mary Kay became world famous, immensely successful and built a powerhouse of “Mompreneurs.” She called them her “Consultants”. Years later, many women credit Mary Kay Ash as their mentor.
Mary C. Crowley, the founder of Home Interiors & Gifts in the Dallas area also had the heart of a “Momprenuer”. A single mom with little formal education, Crowley worked wherever she could to support her children, eventually ending up as the bookkeeper for a furniture store. Watching new wares coming into the store, she developed a passion for home decorating that led to the founding of Home Interiors and Gifts in 1957. Home Interiors continued to grow under her direction and today has over 100,000 “displayers” United States, Canada, Mexico, and Puerto Rico.
Mompreneur, Tory Brown, started with a pair of scissors and an empty cereal box creating stand-up easels simple display her Christmas cards on her fireplace mantle. “I couldn’t find them anywhere, so I made my own,” she told WFAA. Now this mom who was busy enough juggling care for her Dallas home and her children also found time to fill mega orders for her adorable holiday easels – for Walmart!
Amy Hall, also from Big D, searched high and low for shirts for her little boys that would stand up to rough and tumble real-life little boy escapades plus have a cool factor. When she couldn’t find them, she fell back on her art background and began to create shirts herself. The tees were indeed, cool, and her original stencils evolved into fashion design business which started out exclusively for her own little boys. Now uni-sex, “Grubbies” allow parents to create their own tee design and shirt match-ups on her website.
One Dallas mompreneur, Kay Blanks, has had several successful “businesses” while raising her children and guess what happened to her? In her own words, she grew up to be a “Grandma-preneur” and is now an author, selling her books online. After years of a successful Dallas real estate business, she began writing when she was only 61. Check out the adorable Shade Tree Gang.
Momprenuer Sheena Edward’s Lizzie Lou flip-flops knock you down with Texas glitz. She was inspired when trying to satisfy her child’s craving for very expensive flip-flops they couldn’t afford on their budget. So Edwards made them and gave them names with a Texas flavor. How would you like for your toes to peek out of “Texas Pink, Texas Rhinestones, or Black Beauty”? She doesn’t make the flip-flops in her Dallas home. Instead Edwards partners with a cousin in India. The fun shoes are available from her website store, LizzieLouShoes.com; however she hopes to have a Dallas store soon.
If you have a Dallas mompreneur story you would like to be featured in Dallas Creative Buzz, please contact Devonia Smith at email@example.com. Maybe you will be the next Mary Kay!