At first, Scotch in a Can sounds as curious as beer in a bag, but it is not a joke, and is scheduled to hit American stores in February from Scottish Spirits an Orlando based subsidiary of Reynald and Sons Ltd., Glasgow, Scotland.
“Scotch in a can boasts an exceptional blend of the finest malt and grain scotch whiskies, is amber in color (and is) rich in honey, vanilla, butterscotch, apples and pears taste with a nice hint of peat and smoke in the background,” according to Scottish Spirits.
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The product was developed out of a need for the scotch lover to conveniently take his spirit with him wherever that may be. “A lot of people like to have beverages by their pool, on their boat, in a campground, at sporting events or tailgate parties,” said Scottish Spirits executive Ken Rubenfeld. “It’s easier to bring a sixpack of a beverage versus bringing a bottle of scotch,” Mr. Rubenfeld told the Huffington Post.
In each can consumers will get 8 shots of 80 proof scotch, not for chugging as you would a can of beer, but for sipping or mixing. If the scotch were to be chugged like a Bud Light at happy hour that one can would be more than enough to send it’s drinker over the legal limit of intoxication, and probably unable to feel their legs. The can art shows a red shield with “veni vidi vici” underneath, but if you decide to down it like a beer you are more likely to personify the phrase, “veni, vidi, vomui.”